Responsive marketing website and custom content management system for Boulder-based TechStars company
RoundPegg helps businesses manage their culture, hire for cultural fit, and track employee engagement. As Senior Designer of the company, I was responsible for every aspect of this project; soup to nuts. I worked with the marketing and sales teams on messaging, content strategy and SEO. I created the UX, UI, front-end templates, and programmed the content management system. I also performed routine A/B tests to improve conversion throughout the site.